Sponge Homer

Homer H. Hillis, Jr. sponges all kinds of information, business, political and trends. I've been seen on the Sally Jesse Rafeal show with noted trend spotter Faith Popcorn. My Blog will give you an over view of what I'm seeing and reflections on the same.

Tuesday, April 11, 2006

Twinkies are still HOT!

Hostess introduced the Twinkie in April 1930, and it quickly became the company’s best-selling product . Today, Americans eat more than 500 million Twinkies each year, according to Hostess.

Americans spend about $47 million on Twinkies in a year, and sales are increasing, according to Information Resources Inc., which tracks retail sales and trends. The original banana cream-filled Twinkies (a banana shortage during WWII prompted the switch to vanilla cream) sold two for a nickel in the 1930s.

During the Depression, a Chicago-area baker saw the need for a low-priced product and decided to use his shortcake pans, which sat empty except for the 6-week strawberry season, to create a new, year-round product. Twinkies are still produced in Chicago (about 1,000 each minute), which also boasts the highest per capita Twinkie consumption.


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